ResortEntrepreneurs.com 2.0

View Website

Hammond Media Group finalized a complete redesign and relaunch of the Resort Entrepreneurs website in the summer of 2018 that not only considers scaling to resort towns across America, but incorporates many critical new features that enhance the user experience.

Based off the design and content for the sister site, ResortWorkers.com, we set out to create a place geared towards business owners in resort towns. The overall goal is to create a place where local entrepreneurs can shine while generating a variety of revenue streams that complement the features and benefits offered. We expanded the content offering to include 26 resorts across the United States vs. concentrating solely on mountain towns like we (initially) have done with Resort Workers.

To start, we use the paid WordPress theme, Listify, when as the base for the site which we further customized to meet our needs. Creating this new and improved site required incorporating numerous plugins to function properly with the theme. Some of those plugins included: WooCommerce, Stripe payment gateway, Slider Revolution, Instagram integration (two showcase local entrepreneurs on their corresponding resort page) and pods. Pods was especially important in that it allowed us to create, manage and deploy customized content types and fields — a necessity for the content found in profiles, categories, tags and regions the site offers.

View features on specific layout examples below:

We also established a robust presence on social media sites, including unique Instagram stories for featured jobs as well as 28 local Facebook pages for each resort:

Overall, this iteration of the Resort Entrepreneurs website is the most robust yet. Local business owners are sure to appreciate the benefits that this site brings.